The Founder 360 is designed for startup and scale-up founders who carry both product and company-building responsibility. It’s ideal for early to mid-stage leaders who are still close to the work, deeply involved in strategy, hiring, and fundraising, and whose behavior sets the tone for the entire organization.

This Founder 360 is more useful than a generic leadership 360 because it focuses on the realities of building a company from scratch: blurred roles, incomplete information, investor pressure, and constant pivots. Generic tools tend to assume stable org charts and formal management structures; this one looks at how the founder balances vision, speed, and risk with the very human load of leading a small, high-stakes team. It also explicitly surfaces dynamics unique to founders—co-founder alignment, board relationships, equity and trust issues, and the way the founder’s personal habits ripple through culture and execution.

The assessment focuses on core founder competencies:

• Vision and strategic clarity (defining direction, focus, and priorities).
• Execution and decision-making (moving fast, making tradeoffs, and following through).
• People leadership and culture (hiring, feedback, psychological safety, and values in action).
• Stakeholder management (co-founders, investors, board, key customers, and partners).
• Self-management and resilience (handling stress, learning from setbacks, and maintaining integrity over time).

Use this 360 when a founder wants structured feedback beyond their inner circle: before or after a funding round, during periods of rapid team growth, when co-founders are redefining roles, or when the board or leadership team wants a clearer view of the founder’s strengths and blind spots. It works especially well as part of coaching, founder development programs, or leadership offsites, where insights can be translated into concrete growth commitments.