Hogan is a prediction instrument: world-class psychometrics built for high-stakes decisions — executive selection, succession, hiring that must survive legal scrutiny. It's expensive, coach-mediated, and deliberately so. Org360 is a mirror: a leadership 360 you order yourself, run in 20 minutes, and own — built for leaders who want to improve, not be evaluated. Different questions, different tools.
At a glance:
- Hogan assessments (HPI, HDS, MVPI) are self-assessments that measure personality from the inside, built for high-stakes selection and succession decisions.
- Org360 is a leadership 360 that measures reputation from the outside — how the people around you experience your leadership.
- Hogan assessments are sold only through certified practitioners. Hogan's base certification workshop costs $3,050, and practitioners price each assessment by quote.
- Org360 requires no certification or coach: your first survey is free, a single survey is $49, annual plans cost $250 (24 surveys) or $490 (96 surveys), and a survey can be launched the same day.
- Org360 surveys run in 8 languages on every plan (English, French, Spanish, Portuguese, German, Dutch, Ukrainian and Korean), with one combined report.
- The two are complementary: a Hogan shows who you are, an Org360 shows how you land.
Here's why it matters.
Hogan's science is real — don't let anyone tell you otherwise
Hogan's three core inventories — HPI (strengths), HDS (derailers), MVPI (values) — have been validated in hundreds of studies across hundreds of thousands of test-takers (Paperbell's 2026 review: "hard to argue with the psychometrics"). When a Fortune 500 board is betting millions on a CEO hire, or a selection process might face a discrimination claim, that armor is exactly what you're paying for.
The armor comes with a gate. You can't buy a Hogan assessment yourself — it's sold through certified practitioners only. On Hogan's own shop, the base certification workshop costs $3,050 and each advanced workshop $1,850. Practitioners then price each assessment and debrief by quote. Review sites note the results are complex enough to require skilled professionals to interpret (SelectHub).
None of that is bloat. It's the correct design for the job Hogan does. The question is whether it's your job.
Two different questions
Hogan asks: "Should we bet on this person?" It measures personality from the inside — who you are, what might derail you, what you value — normed against a global database, to inform someone else's decision about you.
Org360 asks: "How am I actually showing up?" It measures reputation from the outside — what the people who experience your leadership actually see — and hands the answer to you. An Org360 has 12 or 24 questions, takes about 5 or 10 minutes per rater, and produces a composite report with a radar chart, a leadership archetype, and a development plan built around the top three things to fix. Surveys run in 8 languages on every plan (English, French, Spanish, Portuguese, German, Dutch, Ukrainian and Korean), with one combined report, so multicultural teams answer in their own language.
These aren't rival answers. Hogan's own philosophy treats self-view and reputation as complementary data. But they serve different moments — and different power dynamics.
Done to you vs. done by you
Here's the difference you feel: a Hogan is usually something that happens to you. You're a candidate, or an executive in a talent review. Someone else commissions it, a certified coach interprets it, and the results inform a process you don't control.
An Org360 is something you do. You pick the raters — your team, your board, your peers. You launch it before lunch. The report arrives interpreted, addressed to you, owned by you. Nobody needed a license, and nothing lands in a personnel file. For a leader who genuinely wants the truth, removing the process removes the defensiveness too.
The cost, for one leader who wants to grow
- Getting started: a Hogan requires finding a certified practitioner, whose certification alone cost $3,050; an Org360 requires signing up and launching, the same day.
- One leadership assessment: a Hogan is priced per assessment by the practitioner, usually with a debrief, and the price is by quote; an Org360 360 costs $49, and your first survey is free.
- Who interprets it: for Hogan, the certified coach; for Org360, the report itself is written to be understood without an intermediary.
- Who owns the result: a Hogan result often belongs to the commissioning organization; an Org360 result belongs to you.
Hogan 360 vs Org360: cost at a glance
- How you buy it. Hogan: Through a certified practitioner. Org360: Sign up and launch it yourself.
- Price per assessment. Hogan: Set by the practitioner, by quote. Org360: $49 for a single survey, first survey free.
- To run it yourself. Hogan: Certification: $3,050 for the base workshop, $1,850 per advanced workshop (Hogan shop). Org360: No certification. Essentials: $250 a year for 24 surveys. Pro: $490 a year for 96 surveys.
- Debrief. Hogan: Given by the certified practitioner. Org360: AI report written with Claude, ready when the survey closes, with a 6-month development plan. A coach can run the debrief.
For a coach running 10 client 360s a year, Org360 Essentials ($250) covers all of them with surveys to spare. See Org360 for coaches and the plans.
Which one, when
Choose Hogan for high-stakes selection, succession at scale, or any decision that must be legally defensible — and budget for the practitioner who comes with it.
Choose Org360 if you're a leader at a small, fast-moving organization who wants to know your leadership style, see your blind spots, and act on them this month — no gatekeeper, no process, no five-figure program.
Use both, honestly: some leaders pair a Hogan self-assessment (who I am) with an Org360 (how I land). The inside view and the outside view disagree in the most useful places.
The test
Is someone deciding about you, or are you deciding to grow? The first is a Hogan moment. The second is ours.
Frequently asked questions
What's the difference between a Hogan assessment and a 360? A Hogan is a self-assessment that measures your personality from the inside, normed against a global database and typically used for selection and succession. A 360 like Org360 measures your reputation from the outside — how colleagues, reports, and peers actually experience your leadership. Hogan's own philosophy treats the two as complementary.
How much does a Hogan assessment cost? Hogan is sold only through certified practitioners. The base certification workshop costs $3,050 on Hogan's own shop, and practitioners price each assessment and debrief by quote. By comparison, an Org360 360 costs $49 (your first survey is free), and annual plans cost $250 for 24 surveys or $490 for 96, with no certification required.
Do I need a certified coach to run an Org360? No. Org360 is self-service: you choose the raters, launch the survey the same day, and receive an AI-written report designed to be understood without an intermediary — a radar chart, an archetype, and a development plan.
Does Org360 work for multilingual or multicultural teams? Yes. Every plan includes 8 languages: English, French, Spanish, Portuguese, German, Dutch, Ukrainian and Korean (others on request). Each person answers in their own language, and you get one combined report.
Try Org360 free at org360.app : your first 360 can be live this afternoon.
Sources: Hogan certification and workshop pricing from Hogan's own shop (checked 12 October 2026); psychometric validation and practitioner reviews via Paperbell (2026); pros/cons analysis via SelectHub. Hogan sells through certified practitioners and does not publish end-buyer list prices : assessment prices are by quote; workshop prices checked 12 October 2026. If anything here is out of date, tell us and we'll fix it.